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SAME DEUTZ-FAHR: COMMERCIAL REORGANIZATION AT EUROPEAN LEVEL
04.02.14

SAME DEUTZ-FAHR: COMMERCIAL REORGANIZATION AT EUROPEAN LEVEL

In light of the steady international growth of the Group, both at distribution and production level, SAME DEUTZ-FAHR has decided to introduce a new Commercial Direction for Europe, with each European area of responsibility becoming part of the new structure.

The new role of Commercial Executive Director Europe is entrusted to Rainer Morgenstern, directly reporting to the Group CEO, Lodovico Bussolati.

"It's for me a honour – comments Rainer Morgenstern – for having been chosen to hold such a position, in particular in this phase in which we are reaping the benefits of a complete and renovated product range, which in turn, enables us to satisfy the needs of each European customer".

"This commercial reorganization – comments Lodovico Bussolati, Chief Executive Officer of SAME DEUTZ-FAHR – allows us to manage the growth of the Group, taking the opportunities created by a new product line up and by the strengthening of our brands".